Waiākea Hawaiian Volcanic Beverages is running it back with ambassador and pro surfer Ēwe Wong on a campaign to promote ‘Ōlelo Hawai‘i!
"My goal has always been to connect the two and encourage the use of Hawaiian language in the ocean." Ēwe shared when she created this with Waiakea this past year.
An O‘ahu Native, Ēwe experienced full Hawaiian immersion education from Pūnana Leo to Ke Kula ʻo Samuel Mānaiakalani Kamakau, learning ʻōlelo and surf at the same time. In 2022, she captured Gold at the ISA World Junior Surfing Championships and has since gone on to star in Amazon Prime's Surf Girls Hawai‘i and Surf Girls International as she continues with her professional surfing journey.
This past year, Ēwe launched the first ever Digital Hoʻokūkū Heʻe nalu ʻŌlelo Hawaiʻi (ʻŌlelo Hawaiʻi Surf Contest). The contest returns with a few changes, additional supporters and more prizes!
To enter, contestants must share a 1-3 minute video that includes:
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An Intro in ‘Ōlelo Hawai‘i highlighting her/his name, age, and hometown school/alma mater
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Answer any two of the following questions: Answer any two of the following questions: 1) How do you continue to perpetuate the language everyday? 2) What is your favorite ‘ōlelo no‘eau? And why? 3) What is your favorite ‘Ōlelo Hawai‘i surf term/saying? Or 4) Who do you look up to?
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And last but not least, SURF CLIPS!!!
Divisions for Keiki (11 and under) and Mākua (Open) for each Papa:
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Short board
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Body board
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Longboard
To count, entries must be posted to instagram and tag:
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@eweleiula
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@waiakea
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@kanaeokana
Winners of each division will received a $500 prize along with Waiākea, Kanaeokana, Reef, and Billabong prize packages.
The contest kicks off during Mahaina ‘Ōlelo Hawai‘i, a time reserved to celebrate and share the Hawaiian Language on February 13. Submissions will be accepted through March 21.
Good luck!
Good luck!
